Utopian Scholastic was a short-lived but extraordinary consumer aesthetic of the 1990s. At its core, it was about turning knowledge itself into something wondrous. Brightly colored encyclopedias, multimedia CD-ROMs like Microsoft Encarta, and PC games like Myst – invited children and young adults to imagine that learning was not just useful, but magical – a gateway to a better future. Historically, it emerged in the 1980s as a unified visual movement adopted by mainstream